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The eMarketing Digest
© 1996 - 2008
Library of Congress
ISSN 1522-6913

Published by
Webbers Communications
686 Keene Rd. Suite B
Winchester, NH 03470
603-392-0090

                     The E-Marketing Digest
                      Volume #2, Issue #96
                     Copyright, Webbers.com
                        October 23, 1997
                     ----------------------
                    Gary K. Foote, Moderator

                 This week's Guest Moderator is
             Nancy Roebke 

                         ProfNet Org.
                   
                Partners for Long Term Success!
                Helping Business Professionals
             Generate More Revenue For Their Firms

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Table of Contents

+ Moderator's Comments

    "Networking From a List"

+ New Subjects

    "Mailing lists and 3D= characters"

       -Patrick M. van der Valk

    "URL Formatting"

         -Don Morris

    "Stimulating Discussion On a List"

         -Dave Thuillier
          -Moderator's Response

    "Interesting Angle on Chats"

        -Richard Armitage
         -Moderator's Reply

    "Chat Question"

         -Vincent
         -Moderator's Reply

     " A Word Of Caution"

         -Nancy Roebke

+ Ongoing

     "Newsgroups, lists, and other forums"

         -George Matyjewicz
         -Don Morris

     "A Question About Pegasus"

         -Sharon Tucci

     "What Is the Most Cost-Efficient Way To Communicate
      With Business Decision-Makers?"

          -Krishnan J Iyer
          -Don Morris
          -Ron S. La Vine
          -Phil Doyle

      "So, What Do You Do?"

       -Kurt Schweitzer
        - Moderator's Reply
       -Ron S. La Vine
        - Moderator's Reply
       -Irwin
        - Moderator's Reply

     "Credit Card Security Questions"

         -Claudia Hafling

+ Corkboard

      "U.S. Superintendent of Documents Free Catalog"

         -George Matyjewicz

+ Question of the Week

    "Responses to Last Week's QotW"
     - Gary K. Foote

    "This Week's Question"

---------------------------------------------------------------

                  --------------------
                  Moderator's Comments
                  --------------------

Hi all,

This digest is BIG. I almost feel like I should apologize, but a lot of
very good information and very good questions came in today. Even though
this issue is PACKED, that doesn't mean you should stop posting. Keep
those cards and letters comimg!! We are all learning a LOT! And don't
forget to do the survey. The results so far are very interesting.

Networking in a forum like this one, can be an extremely rewarding
experience. For tips on doing just that, you may be interested in an
article I wrote called "Networking From a List" available by sending a
blank email to mailto:networklist@just-business.com

Here's the opening paragraph:

One of the most plentiful resources available on the Internet, is "the
List". There are thousands of them- for every topic imaginable. Some for
business topics, some for personal topics, all there to discuss issues
relating to the list's theme. All comprised of people who, by the nature
of their association with the list, share a common interest. Talk about
a target market!

Now...on to an issue full of tips and helpful resources..

Resectfully,

Nancy Roebke
ExecDirector@Profnet.Org
--
Learn to Network!
Increase income, cut costs, and put an end to cold calling.
Get our FREE series of articles that teach you the secrets
of successful networking.  mailto:files@ProfNet.org Today!

ProfNet,Inc  ExecDirector@Profnet.Org    http://www.ProfNet.org

                  --------------------
                      New Subjects
                  --------------------

****************** Mailing lists and 3D= characters *******************

From: "Patrick M. van der Valk" 
Subject: Mailing lists and 3D= characters

We are looking for some assistance in a problem we are having
with some of our mailing lists. We run mailing lists in
Portuguese and the Portuguese language uses many accents.

When we send an email to the group it looks like:
---
mensagem n=BA 6

Serve a presente mensagem para o informar da publica=E7=E3o,
hoje, do=
Boletim da SPCI n=BA 3.

Houve ainda pequenas altera=E7=F5es na p=E1gina dos Hyperlinks.
---

How can we stop this and get the 'real' characters to come
through such as (and I am not sure if this will be visible to
others): publicação

Any help would be appreciated

Regards,

Patrick
              ***********   URL Formating  ***************

From: Don Morris 
Subject: URL Formating

Just a note to those of you who are using this format of URLs to promote
your autoresponders: change your spaces in the subject line to '%20' for
greater compatibility with email clients.

In V2, #95, Rick Smith's URL was word-wrapped in this manner:



so that the subject came out as SUBSCRIBENEWS instead of SUBSCRIBE NEWS.
The '%20' is the hexadecimal equivalent of a space, and is recognized by
all browsers and email clients. This may not be a problem with browsers,
but email clients, with their word-processing engines, often ignore
trailing spaces at the end of a line.



--
Don Morris                    
OfficeMedic                      
LaserMedic Laser Printer Service     
 ------Complete-Hardware-Diagnosis-For-Your-Laser-Printer-----*

*************** "Stimulating Discussion on a List"  *******************

From: Dreamer 
Subject: Stimulating Discussion on a List

> If you operate a discussion list, what steps have you taken to
> stimulate discussion with subscribers are not participating? What
> has worked? What hasn't worked?

This is a good question. I have just started a new mailing list and Gary
suggested that I join this group a couple of weeks back because of my
inexperience in putting together a list.

I have just sent out my first issue. The idea for this list was to allow
gamers to post their used gaming modules for resale -or- post wanted
such-n-such game. I had a number of subscribers waiting for this list to
be published. My problem was I had no one with used materials to sell.
The only solution I was able to come up with was to browse the news
groups looking for posts similar to the content I will allow in my list.
I would make contact with the poster and ask permission to use their
message on my list. Even with two nights of searching and sending out
messages I was only able to post two items.

Does anyone have any suggestions on how to get my list members to
participate in something like this? I am offering them a spam-free means
to buy or sell used games and the list targets only game players who
have subscribed.

Dave Thuillier
Owner, Dreamer's Den
mailto:dreamers_den @conknet.com
++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
http://www.conknet.com/~dreamers_den/         603-464-4762
  Collectable Card Games                 Models & Hobby Materials
    Role Playing Games                       Unique Tee Shirts
             Fantasy & Sci-FI Books and Audio Books

                    ***  [Moderator's Reply]  ***

Dave,

Have you considered issuing press releases about your list? Is it unique
in some way? Would it be newsworthy? If so, I have a page of press
release resources (including information on how to write one that gets
printed) at http://www.profnet.org/press.html. Also, I can recommend a
GREAT place to get lists of publications and editors at
http://www.gebbieinc.com/misc/justbizz.htm

Nancy Roebke

   ************** Interesting Angle on Chats *****************

From: "Richard Armitage" 
Subject: Interesting Angle on Chats

Nancy, Gary, digest readers

A brief report on our successful online chat held on Monday night.

Some of the more alert might recall my posting last week regarding
successful partnerships and SpaceCubes.  Gary made the timely astute
observation that introducing chats might be a useful addition to our
current and planned marketing mix.

Following on from this and Nancy's post earlier this week, we actually
for the first time on Monday attempted a multi national arranged chat
with a University of Oregon marketing class covering the niche strategy
of SpaceCubes (a mind boggling new hand puzzle sold exclusively on the
Web).

Rather than all download individual clients we used a java based system
available from Earthweb, and accessed it via the VRML channel(s) hosted
by one of our partners from our closest mirror site(s).  It was all done
over the Internet.

As a marketing exercise it proved very valuable in terms of both
feedback and potential sales promotion, and it was also a very useful
learning exercise too.  We actually spent over an hour 'in session' with
30 students and their professor, and from our side were 4 senior staff
based in Delaware, Austria, UK and Switzerland actively answering the
barrage of questions thrown at us.  From the schools side the feedback
was very positive too, and it will hopefully be the start of an ongoing
process.

We get publicity and exposure plus feedback, students get instant
responses to their queries.

On the downside, the system froze up about 5 minutes before the
scheduled end, due to busy lines and unidentified other problems.  We
did not use a moderator, though the full version of the software does
have the facility.

The beauty of the chat was manifold in that there was no need to keep it
private since we were happy to let others see the discussion, and for
ease of use, the Java based channel is very simple for any user with up
to date browsers.

http://www.chatplanet.com has details of the licence (which I believe is
free to use without full facilities), and more details can also be seen
at http://www.earthweb.com including a demo of the facility.

We will be arranging more scheduled chats in the future,  with our
newsletter recipients and other VRML developers.

One reason for writing this is to let others know that its not that hard
to actually have the chat as long as all participants have decent
browsers (ie Java capable) and you inform everyone ensuring you get the
time zones correct!!

Richard Armitage (SpaceCubes Marketing)
tel:44 191 281 6011 US fax 2125048016
autorespond:
 or 



                    ***  [Moderator's Reply]  ***

Richard,

It sounds like you used chat as a "teaching" tool versus a "selling"
tool. Would you say that is correct?

How did you promote this chat?

Nancy Roebke

      ******************* Chat Question ********************

From: Vincent 
Subject: Chat Question

Nancy:

Just read you article on using chat as a networking tool.

Where can I get a comprehensive schedule of moderated chats?

Vincent

                    ***  [Moderator's Reply]  ***

Vincent ask me this question privately. I told him I would ask the
group. I am not aware of such a resource and would be very interested in
it myself, should someone know of such a thing.

Nancy Roebke

         ********** A Word Of Caution ******************

From: Nancy Roebke
Subject: A Word Of Caution

It is NEVER easy to determine whether the following is genuine or a
hoax. I battled with whether to share it here or not. I figured I would
error on the side of information and share it, including it's source.
Should it turn out to be a hoax, I apologize in advance.

----------------- Shared Info------------------

Ran into a new Spam today, adn this one has some really dangerous
aspects, so I thought I'd send out a warning on it.

The Spam was titled something like "you're a winner!", letting you know
that you've won some contest. To find out the details, they enclose a
Gzipped binary that you need to unpack and execute. It's a PC binary,
so us Mac users are relatively safe from this specific one, but...

Think about the implications of this one. What's in the executable? You
have no clue where it came from, since it's bulk-mailed through forged
everything. And do you really want it on your hard disk?

Needless, if you're even TEMPTED to find out what's in that gzipped
file, do so on a machine that you don't mind being destroyed. God knows
what trojan horse, disk-eater or whatever might be lurking in there.
And if you have users who might open it up and run it without thinking,
better pass the word FAST. This has the potential to really create
mayhem among the naive users who don't know any better.

chuq

--
         Chuq Von Rospach (chuq@apple.com) Apple IS&T Mail List Gnome
                 

 Plaidworks Consulting (chuqui@plaidworks.com)

   ( +-+ The home for Hockey on the
net)

--

Nancy Roebke
ExecDirector@Profnet.Org
--
Learn to Network!
Increase income, cut costs, and put an end to cold calling.
Get our FREE series of articles that teach you the secrets
of successful networking.  mailto:files@ProfNet.org Today!

ProfNet,Inc  ExecDirector@Profnet.Org    http://www.ProfNet.org

                  --------------------
                        Ongoing
                  --------------------

   *************  "Newsgroups, lists, and other forums"  **************

From: Rainmaker 
Subject:Newsgroups, lists, and other forums

>The term listserv is generally used because the first program for
>operating such lists was called ... Listserv. Majordomo and listserv
>are still the main programs used, but many lists are run from other
>specialised programs, and even from emailers. I run one exclusively
>from Pegasus. This list is, I believe, run from Eudora.
>

This list is a majordomo list.

BTW, it would be a good idea for folks to understand what type of
list they are on, so they understand how to unsubscribe.  Too
often we see the "unsubscribe" posts to the list, when we know it
doesn't work that way.   For all lists, you need to send your
administrative notices (i.e., unsubscribe) to the list manager
(i.e., for e-marketing - majordomo@buck.ncia.net), which
understands certain commands.

Majordomo-    unsubscribe  [
] Listserv - unsubscribe A third common list manager is Listproc, which uses the format: remove [
] Keep in mind these list managers may have many lists that they manage, especially if they are being run by an .edu organization. Fox example, the University of Buffalo manages over 10,000 lists. So it is important to use the correct format. Some, like Paul said are not run by a list manager. rather they use an e-mail package like Eudora or Pegasus. (We run a 7,700 member list using Eudora). Then you send the unsubscribe notice to the list. Tip: Keep the "Welcome to" message that is usually sent out when you subscribe to a list. When you post an unsubscribe notice to a newslist you irritate some folks, and may get flamed. It also sends a message that you are a newbie, and/or you don't follow instructions. George _______________________________________________ George Matyjewicz "Rainmaker Extraordinaire" Managing Partner http://www.gapent.com/rainmaking/ GAP Enterprises, Ltd. mailto:georgem@gapent.com http://www.gapent.com Tel: (201) 939-8533 Ext 821 Fax: (201) 460-3740 Automated Press Releases: http://www.gapent.com/pr/ Specializing in Professional Firm "Rainmaking" programs. ************* "Newsgroups, lists, and other forums" ************** From: Don Morris Subject: Newsgroups, lists, and other forums >A Very Important Distinction: Usenet newsgroups are never private >forums. Email lists are always privately owned. This very much affects >the way people behave in them. In the newsgroup I moderate, I cannot >simply boot someone out, unless they are really extremely badly >behaved. This is a Good Thing. Usenet newsgroups CAN be private. They can reside on one company's server, as Microsoft's and Symantec's support forums do, and can require authentication (userid and password) as does one newsgroup to which I subscribe. -- Don Morris OfficeMedic LaserMedic Laser Printer Service ------Complete-Hardware-Diagnosis-For-Your-Laser-Printer-----* *** "A Question About Pegasus" *** From: Sharon Tucci Subject: A Question About Pegasus I don't think that the problem is one necessarily isolated to Pegasus users - or to you. I use majordomo for the distribution of my mailing lists and have been encountering an odd number of mail delivery problems lately. (In fact, this week, I'm the guest moderator on the List Exchange Digest and started a topic to find out how other list owners are dealing with it... perhaps you'd want to join the list and see what others are having to say about their own problems?) For example, when sending out our last issue of "All About Biz" on Friday, we had over 550 undeliverables out of 3000 subscribers in the 24 hours after the issue went out! I knew something was wrong because some of the email addresses I mailed to were those of people I regularly correspond with, yet I received fatal error messages back or other messages. If the problem you are having is a new one (i.e. over the last 5 weeks), then it is probably related to the Internet mail problems as a whole. Note: just one of the things contributing to it is that various ISPs are putting blocks on certain types of mail. I don't know if Pegasus sets your mail precedence to bulk, but that might be the clue in your case for messages being blocked. Sharon Tucci /$\/$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$\ All About Biz Increase your bottom-line by reading "All About Biz"! Read our last issue at mailto:issue-5@allaboutbiz.com or visit http://www.allaboutbiz.com /$\/$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$/\$\ ******* What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? ************** From: Krishnan J Iyer Subject: What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? Hi Everybody, I think this is my first message to your list. And interesting messages all around the list. Well, I would like to know where we can find more details regarding Pentagan research and also as Nancy asked, these things belong to which period of this year? Your any help highly appreciated. Krishnan J iyer bcmfax.net - Redefining Global Fax Communications krish@bcmfax.net http://www.bcmfax.net ******* What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? ************** From:Don Morris Subject:What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? >According to Sales & Marketing Management magazine, the average cost of >a sales call, across all industries is $113.25. The average cost per >contact for other marketing tools: > >trade shows, $162.00; >telemarketing, $31.16; >business letters, $13.60; >direct mail, $1.68; >and the Internet, $0.98. Aha! (snip) Very interesting, but remember the adage: "There are three types of lies: lies, damn lies, and statistics." What is the ROI for each of these categories? Without knowing the return on my 98 cents, I can't determine if the lowest cost contact provides the most profit. -- Don Morris OfficeMedic LaserMedic Laser Printer Service ------Complete-Hardware-Diagnosis-For-Your-Laser-Printer-----* ******* What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? ************** From: "Ron S. La Vine, President " Subject: What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? In my experience, the most cost effective way to reach and communicate with a business decision maker, after identifying who is the decision maker, is to use the telephone. It is by far the most cost effective means of speaking with (not to) a decision maker. Other methods maybe less expensive, however if you reach a decision maker who does not respond to another method, then you could be wasting both your time and money. The telephone puts you "face to face", so to speak, without the cost of travel. For more details once you get a decision maker on the phone, mailto:intellworks@earthlink.net Hope this helps. Any other comments or suggestions??? Ron S. La Vine, President, The IntellWorks - mailto:intellworks@earthlink.net Phone: 818-716-5030 Fax: 818-716-0575 Voice Mail: 800-975-1724 For telemarketer - telesales training info visit: http://www.intellworks.com/phone-tips-training To subscribe to the free Fortune 1000 Sales Intelligence Report E-Mail Newsletter Visit http://www.intellworks.com/free-newsletter/newsletter.html ******* What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? ************** From: Phil Doyle Subject: What Is the Most Cost-Efficient Way To Communicate With Business Decision-Makers? Oops, the date? of course! Thanks, Nancy. re : communicating with business leaders: October 17, 1997 Penton Research Services compiled cost figures from a variety of sources, including Data & Strategies Group (industrial sales calls), Exhibit Surveys (trade shows), The Business Marketing Notepad (telemarketing), Dartnell (business letters), and Alpert O'Neil Tigre & Company (direct mail). Internet cost per contact was estimated by dividing the average cost per viewer for a banner linked to a target ad/Web site, calculated by Focalink Communications, by 4%, the average percent who click on a banner the first time they are exposed to it, according to a DoubleClick/KRC Research & Consulting study. Penton Research Services computed the cost per contact for specialized business publications by dividing the page rate for a six-time, four-color insertion in twenty-five Penton magazines by the estimated number of individuals reached by the average one-page, four-color ad. These and other research findings are outlined in a series of 80+ PRO (Penton Research Overview) Reports. For more information about the PRO Reports, call Penton Research Services at 010-1-216-931-9870, fax 010-1-216-696-8130, e-mail research@penton.com, or visit the Web site http://www.penton.com/corp/research. Penton Research Services is the research arm of Penton Publishing, a leading business media company. Phil Brainware Business Video "Virtual Franchise" B2B eNews International Business Journal http://www-Brainware.com Philip Stills Doyle Author, Get A Life by Philip Stills, best-selling network marketing book Publisher, B2B eNews International Business Journal (signature cut to 6 lines) *** "So, What Do You Do?" *** From: Kurt Schweitzer Subject: So, What Do You Do? I am Kurt Schweitzer, chief guru at Sunrise Consulting, Inc. We develop highly interactive websites for businesses of all sizes. We are currently looking for manufacturing business who want to present their products on-line in a manner that converts website visits into sales leads, and that supports their network of sales reps. An example of this is the Jesco America Corporation website (http://www.jescoamerica.com/) which helps plant engineers identify the proper metering pump for their application, and routes information requests directly to the local sales rep for follow-up and support. For those NOT in the manufacturing arena, we have also developed a successful retail website for Artistic Greetings (http://www.artisticgreetings.com/) which is processing thousands of orders per month. This is another example of our website development expertise. Send all comments on the above to kurts@sunriseconsulting.com. Sales leads are especially welcome! ;-) Kurt Schweitzer Sunrise Consulting, Inc. 716-427-7574 kurts@sunriseconsulting.com http://www.sunriseconsulting.com/ Small Business Technoplex - http://www.technoplex.com *** [Moderator's Reply] *** Kurt, I'm sure you know that this was longer that we will ever remember when working in our regular business day. :) When that happens, we can't remember WHAT a good lead is for you. The reason you want to say your introduction in two, short sentences is so we: 1. Can focus on faces to refer to you. 2. Remember what you said. This introduction could be reworked to make a great ad or maybe a press release, though. Nancy Roebke *** "So, What Do You Do?" *** From: "Ron S. La Vine, President" Subject: So, What Do You Do? In issue #93, our guest moderator Nancy asked "So What Do You Do?" She also asked, "What would be a good lead for you?" My name is Ron La Vine. My business is The IntellWorks - Telemarketer - Telesales Training & Telephone Research. We specialize in training groups of individuals on how to get more effective and efficient results when using the phone for prospecting or customer service. A good lead for us would be a company that has at least $10 million in gross sales, a minimum of 100 employees, a minimum of 10 telephone representatives and is willing to invest in live training and we publish a free weekly e-mail newsletter targeted towards company's looking to capitalize on changes in the Fortune 1000 companies visit http://www.intellworks.com/free-newsletter/newsletter.html Ron S. La Vine, President, The IntellWorks mailto:intellworks@earthlink.net Phone: 818-716-5030 Fax: 818-716-0575 Voice Mail: 800-975-1724 For telemarketer - telesales training info visit: http://www.intellworks.com/phone-tips-training To subscribe to the free Fortune 1000 Sales Intelligence Report E-Mail Newsletter Visit http://www.intellworks.com/free-newsletter/newsletter.html *** [Moderator's Reply] *** Ron, What KIND of companies fit this profile: "A good lead for us would be a company that has at least $10 million in gross sales, a minimum of 100 employees, a minimum of 10 telephone representatives and is willing to invest in live training" Would the Military? Hospitals? Manufacturers? If these are the TYPE of companies you want, you could shorten the above to: "A good lead for us would be a hospital (or whatever is appropriate) willing to invest in live training." We (as people trying to help you) will remember this and can focus on it easily. There is such a thing as giving TOO many specifics. Nancy Roebke *** "So, What Do You Do?" *** From: Irwin Subject: So, What Do You Do? In issue #93, our guest moderator Nancy asked "So What Do You Do?" She also asked, "What would be a good lead for you?" Hello Nancy: You are doing a great job !! Now here is my try. -------- Hello, I am Irwin ... an Affiliate of the World's first and only digital satellite television network devoted exclusively to personal/ professional development programs. We help people become more successful in life by providing programs in areas like: Business Development, Investment Strategies, Marketing Ideas, Selling Skills, Health & Fitness, Communication Skills, Relationship Skills, Teaching Children Values, New Technology, Negotiating Skills, Small Business Development Strategies and more .... 24 hours each day for less than 2 cents an hour AND you do NOT have to buy the equipment (dish/receiver etc.).You can also subscribe to the News/Sports/Entertainment (160 other Channels) of your choice. How does that sound Nancy ? You said that we should "spell it out" and so I could not make it shorter. Irwin. --------- Digital Satellite t.v. Professional Development Programs. NO equipment to buy. An EXCELLENT Opportunity. < http://www.tpw.com/fl/iadams > *** [Moderator's Reply] *** Irwin, This intro is the makings of a GREAT ad!! However, half-way through your list of topics that you cover, some of the people listening to you would stop listening. This is TOO much information. If you break EACH one down into a it's own intro, you would find it much more effective. A good lead for me would be people interested in (followed by ONE of the following): Business Development. Investment Strategies. Marketing Ideas. Selling Skills. Health & Fitness. You get the drift....If people stop listening to you because you are saying too much, they also won't be any help to you. A good article that may help you is called " Training Your Networkers To Find More Business For You " and may be obtained by sending a blank email to mailto:trainem@just-business.com Nancy Roebke *** "Credit Card Security Questions" *** From: Claudia Hafling <102440.51@compuserve.com> Subject: "Credit Card Security Questions" Message text written by Andrey B. Yasterov "Let's suppose you're costumer and you placed an order. Instead of a product you get a request to send a copy of your credit card and driver license, then you do that and recieve back a form that you need to sign. Most of the customers would cease at the middle of this process and will place an order with your competitor, who values them a little bit more." -------------------- End Original Message -------------------- Let's suppose that first, on your website, you have a section that says "HELP STOP CREDIT CARD FRAUD. IT COSTS ALL OF US MILLIONS OF DOLLARS EACH YEAR!" Then you follow with a brief paragraph that asks the customer to register ONE-TIME ONLY by signing a form authorizing your use of their credit card, which is then faxed to you with a copy of their drivers license and credit card. You then give them an authorization ID number which they can use every time after that that they place an order with you. If you phrase it correctly, it works. If you make it seem like a big inconvenience it will be one. It's up to you. By the way, I don't use this technique, because I do not sell merchandise online. However, last week, I bought something over the internet and was asked to use this method to authorize my credit card. I did it, and didn't mind. -Claudia Hafling Media & Marketing Concepts, Inc. The Full-Service P.R., Advertising and Marketing Agency "The Hospitality Marketer" 102440.51@compuserve.com 1(800)544-6482 -------------------- Corkboard -------------------- From: George Matyjewicz Subject: U.S. Superintendent of Documents Free Catalog Hi All: I just received this and it may be of interest to members of E-Marketing sing who may be looking for documents available from the US Government. Also, mention this list and you get a free document. Note the last paragraph re: Fax request, not e-mail. George ----------------------------------------------------------------------- United States Government Printing Office Washington, DC 20402 Office of the Superintendent of Documents Contact: June Malina U.S. Government Information 202-512-1711 phone 202-512-1656 fax For Immediate Release Free Catalog Lists Official U.S. Government Information Available in Electronic Media Washington, DC. Millions of dollars' worth of official U.S. Government statistics, laws, medical reimbursement regulations, original land records, medical research projects, income tax forms, toxic waste sites, and procurement regulations and guidelines are now available in easy-to-use and store electronic media. A free catalog is now available that highlights electronic products produced by agencies of the U.S. Government, including the U.S. Congress, Health Care Finance Administration, Social Security Administration, Bureau of Land Management, National Institutes of Health, Internal Revenue Service, Environmental Protection Agency, and the Department of Defense. Produced in CD-ROM format, these information products are available for sale from the Superintendent of Documents with an average price of $20 for a single CD-ROM and $97 for a CD-ROM subscription service. A free copy of this catalog is available on request. Fax your name and mailing address to: Catalog of Official Electronic Information Products, 202-512-1656. An additional bonus: Persons identifying the newspaper, magazine or URL of the website carrying this announcement will also receive a copy of the "A Guide to U.S. Government Information." This publication is an index of more than 170 subject bibliographies listing more than 12,000 official Government information products produced by all branches of the U.S. Government and available for sale. (Note: Due to Government firewalls, system configurations, and limits on email boxes, requests for catalogs should be faxed. Thanks for your understanding.) -0- A broad range of Federal Government information is accessible online from the Superintendent of Documents. To find out details visit http://www.access.gpo.gov/su_docs/ or send email to mailto:gpoaccess@gpo.gov or from your touch tone phone or fax, dial: (202) 512-1716 ### _______________________________________________ George Matyjewicz "Rainmaker Extraordinaire" Managing Partner http://www.gapent.com/rainmaking/ GAP Enterprises, Ltd. mailto:georgem@gapent.com http://www.gapent.com Tel: (201) 939-8533 Ext 821 Fax: (201) 460-3740 Automated Press Releases: http://www.gapent.com/pr/ Specializing in Professional Firm "Rainmaking" programs. -------------------- Question of the Week -------------------- How many of the following internet marketing tools are you currently using to GENERATE NEW BUSINESS LEADS? [ ] Online Classified [ ] Web Site [ ] Newsgroups [ ] Email Lists [ ] Signature Tag [ ] Online Press Release Submission [ ] Publishing Articles [ ] Leading Forum Discussions in Chat [ ] Banner Ads [ ] Reciprical Links [ ] Autoresponders [ ] Malls [ ] Online Organized Networking Groups Of the above forms you are using, which ONE is the most effective in bringing you qualified business leads? [ ] Online Classified [ ] Web Site [ ] Newsgroups [ ] Email Lists [ ] Signature Tag [ ] Online Press Release Submission [ ] Publishing Articles [ ] Leading Forum Discussions in Chat [ ] Banner Ads [ ] Reciprical Links [ ] Autoresponders [ ] Malls [ ] Online Organized Networking Groups *** Last Week's Question of the Week *** Here is last week's Q; In what form do you receive the majority of your inquiries/orders? [ ] E-mail [ ] Telephone [ ] Snail Mail [ ] FAX Here is the breakdown of responses; There were 19 respondents E-mail 10 Phone 3 FAX 3 Snail Mail 1 (orders only) Two wrote in (our GM included) that they made the most contacts in person, a choice I neglected to include. Sorry about that folks. Anyway, e-mail won hands down as the most common form of receiving inquiries and/or orders. I expected this result, but anticipated a stronger showing for the Phone category, but maybe this lack is because I muddied the waters by asking about orders and inquiries in the same question. I'll try to be more clear in the future. Gary K. Foote Please Send All Responses to the Digest address; Responses Will be Tallied and Published All Next Week. --------------------------------------------------------------- To Post to The E-Marketing Digest: To Subscribe: Message:SUBSCRIBE E-MARK To Unsubscribe: Message:UNSUBSCRIBE E-MARK Moderator's Private E-mail: A Member of The List Exchange --------------------------------------------------------------- The E-Marketing Digest Webbers Communications Copyright Webbers Communications, 1997 P.O. Box 3214 All Rights Reserved N. Conway, NH 03860 0000000000000000000 (603)447-1024 ~ Please feel free to forward this digest in it's entirety ~ -end-
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